Vector vs. pixel data
Vector data:
Vector graphics are based on an image description that precisely defines your logo. Vectors are graphics that consist of described curves and points. So that you can scale this data without losses. Vector graphics provide better image sharpness and smaller data sizes.
Common file extensions for vector data are: eps, pdf, ai, cdr.
Pixel data:
Pixel graphics, also called bitmap or raster graphics, are data consisting of individual pixels arranged in a grid. This file is defined by its dimension of height and width in pixels. A pixel graphic is suitable for displaying photos to your adjusted size, if you change en it can become blurry Common file extensions for pixel data are: jpg, bmp, gif, png.
